Sell on Nykaa
India's Leading Beauty & Wellness Marketplace
Nykaa is India's most trusted beauty, skincare and wellness destination with 25M+ registered users who actively research before purchasing. We manage your brand onboarding, product listings, Nykaa Ads and beauty-specific content to grow your sales.
Everything we do on Nykaa
Full-service Nykaa management
From account setup to scaling - every service you need to grow on Nykaa, handled by specialists.
- Seller application preparation
- Brand credentials & documentation
- Category approvals (Beauty, Wellness, Personal Care)
- Nykaa seller panel orientation
- Compliance & authenticity verification
- Initial SKU approvals
- Product title & shade naming
- Ingredient list formatting
- Benefit-led product descriptions
- Skin/hair type targeting copy
- How-to-use instructions
- Image optimisation per Nykaa spec
- Sponsored product ads
- Category banner placements
- Search keyword targeting
- Bid optimisation & management
- ROAS tracking in INR
- Festive & sale event ad scaling
- INCI ingredient list writing
- Active ingredient benefit explanations
- Dermatologist/clinical claim formatting
- Certifications (vegan, cruelty-free, organic) display
- Skin concern targeting
- FAQ content per product
- Brand store design & setup
- Homepage banner creation
- Category collection pages
- Hero product featuring
- Seasonal store updates
- New launch promotion integration
- Nykaa Fashion catalogue setup
- Fashion image spec compliance
- Style & occasion tagging
- Size chart creation
- Cross-sell between beauty & fashion
- Nykaa Fashion sale event prep
Ready to grow on Nykaa?
Get a free account audit - we'll identify your top 3 revenue opportunities in 30 minutes.
Our Process
How we go from zero to scaling
A proven 4-step approach we use for every new Nykaa engagement.
Client results
What our clients say
Real results from brands we manage on Nykaa and beyond.
“Getting beauty products approved on Nykaa was complex. EcomLinx handled everything - compliance, descriptions, categories. We went live in 2 weeks. Revenue is ₹8L+/month now.”
“EcomLinx navigated Nykaa's beauty category requirements flawlessly. They optimized our brand profile and product listings. Featured three times in 6 months!”
“Nykaa's audience is very specific. EcomLinx understood that and optimized our product messaging accordingly. Orders increased 5x and repeat purchase rate is 45%.”
Nykaa Management Pricing
Transparent pricing
No hidden fees, no long lock-in. Pick the tier that fits your current scale.
- ✓Account health monitoring
- ✓Up to 50 product listings
- ✓Basic listing SEO
- ✓Monthly performance report
- ✓Email support
- ✓Everything in Starter
- ✓Up to 200 product listings
- ✓Advanced listing SEO & A+ Content
- ✓Ad campaign management (PPC)
- ✓Weekly performance calls
- ✓Dedicated account manager
- ✓Unlimited listings
- ✓Full PPC & ad budget management
- ✓Brand registry & reinstatement support
- ✓Priority support 7 days/week
- ✓Custom integrations & reporting
FAQ