Sell on Nykaa
India's Leading Beauty & Wellness Marketplace
Nykaa is India's most trusted beauty, skincare and wellness destination with 25M+ registered users who actively research before purchasing. We manage your brand onboarding, product listings, Nykaa Ads and beauty-specific content to grow your sales.
Everything we do on Nykaa
Full-service Nykaa management
From account setup to scaling - every service you need to grow on Nykaa, handled by specialists.
- Seller application preparation
- Brand credentials & documentation
- Category approvals (Beauty, Wellness, Personal Care)
- Nykaa seller panel orientation
- Compliance & authenticity verification
- Initial SKU approvals
- Product title & shade naming
- Ingredient list formatting
- Benefit-led product descriptions
- Skin/hair type targeting copy
- How-to-use instructions
- Image optimisation per Nykaa spec
- Sponsored product ads
- Category banner placements
- Search keyword targeting
- Bid optimisation & management
- ROAS tracking in INR
- Festive & sale event ad scaling
- INCI ingredient list writing
- Active ingredient benefit explanations
- Dermatologist/clinical claim formatting
- Certifications (vegan, cruelty-free, organic) display
- Skin concern targeting
- FAQ content per product
- Brand store design & setup
- Homepage banner creation
- Category collection pages
- Hero product featuring
- Seasonal store updates
- New launch promotion integration
- Nykaa Fashion catalogue setup
- Fashion image spec compliance
- Style & occasion tagging
- Size chart creation
- Cross-sell between beauty & fashion
- Nykaa Fashion sale event prep
Ready to grow on Nykaa?
Get a free account audit - we'll identify your top 3 revenue opportunities in 30 minutes.
Our Process
How we go from zero to scaling
A proven 4-step approach we use for every new Nykaa engagement.
Client results
What our clients say
Real results from brands we manage on Nykaa and beyond.
“EcomLinx rewrote our Nykaa product descriptions with proper INCI ingredient lists and skin concern targeting. Our add-to-cart rate went from 4% to 11% in 3 weeks. Beauty shoppers on Nykaa respond to real ingredient science.”
“The Nykaa Pink Friday campaign EcomLinx ran for us generated ₹18L in a single weekend. They managed deal nominations, stock planning and live ad bid adjustments throughout the sale. Completely hands-off for us.”
“We had our Nykaa application rejected twice before EcomLinx. They rebuilt our brand deck, sorted our certifications and we were approved within 3 weeks. Now our brand store is live and growing 40% month on month.”
Nykaa Management Pricing
Transparent pricing
No hidden fees, no long lock-in. Pick the tier that fits your current scale.
- ✓Account health monitoring
- ✓Up to 50 product listings
- ✓Basic listing SEO
- ✓Monthly performance report
- ✓Email support
- ✓Everything in Starter
- ✓Up to 200 product listings
- ✓Advanced listing SEO & A+ Content
- ✓Ad campaign management (PPC)
- ✓Weekly performance calls
- ✓Dedicated account manager
- ✓Unlimited listings
- ✓Full PPC & ad budget management
- ✓Brand registry & reinstatement support
- ✓Priority support 7 days/week
- ✓Custom integrations & reporting
FAQ